The Making of a B2B Viral Video – ICMG 2011
A recurring question I’ve been asked this past week since this video launched, “Was that hard to do?” Thought it might be useful to write about it. But in return, I’d like to ask readers to give their...
View ArticleCrowdsourcing – A Boot Camp Favorite
It’s interesting what strikes executives at Boot Camps. That’s why it’s never wise to assume and put my own filters on things, especially in the dynamic and ever-changing realm of Social Technologies....
View ArticleSeniors – Online, Social, and Growing FAST
Pew Internet: Over 50% of Seniors are now online. They are also among the fastest growing demo on the Social Web. Online, Social, and Growing in numbers – an interesting recipe for a marketer, eh?!?!...
View Article10 Keys to Understanding Social Media
Social Media, one of the three legs of the Social Technology stool, and the term most often used as a blanket reference to Social Tech, is critically important to an enterprise – on so many levels. I...
View ArticleA Game-Changer – 12 Undeniables
The more I watch, study, learn, and interact with others on the Social Web, the more convinced I am that Social Technology is a Game-Changer in business. Now I know that some of you will say, “Well, of...
View Article10 Video Stats Executives Should Know
Why use video? Why NOT video. People LOVE video. When I do Boot Camps and play a video, all eyes are on-screen. We are visual people. When I set pictures to music and make a video, the pictures seem to...
View Article